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Ireti Doyle’s daughter fraudulent wig, hair ventures

Kachi Ngozi Onyeluo

Kachi Ngozi Onyeluo, the first daughter of Nollywood actress Ireti Doyle will eventually destroy her mother’s acting career which spans two decades. The married mother of one, who is a hair vendor and self-claimed biggest wig manufacturer in Africa, allegedly makes a living defrauding unsuspecting customers and entrepreneurs who desire to buy from her to resell. Through her Kachi Hair ventures, which is situated somewhere off Opebi, Ikeja, Kachi would post on her business social media handle, affordable and beautifully made wigs for retail customers, as well as offering mouthwatering deals to wholesalers. Many make payments into an account she provides, but that is where it ends.

Kachi neither delivers to her retail customers nor to the wholesalers, some of who pay millions of naira for the mouthwatering deals. And while many have tried unsuccessfully to either retrieve their money or get the product they paid for, Kachi carries on like everything is normal, even announcing hair sales every quarter in different cities.

Earlier this year, after refusing to deliver hair paid for, two of her workers were arrested by the police at the instance of a customer she defrauded. It was during a sales tour across the country, precisely at Enugu, while her staff was carrying out sales at the Olive Gate Hotels and Suite at Independence Layout, Enugu. After that incident, Kachi resolved to pay her debts to avoid further embarrassment. She issued out 16 cheques totaling N12 million to customers who had paid for hair and had waited for close to two years with no delivery made. The money refunded was between N77, 000 and N6.5 million. However, not all who paid for hair were refunded and despite her promise to refund everyone, she reneged on it.

She continued to go on sales tours round the country, ignoring requests for refunds on the comment sections of her page and even blocking some comments. Her fraudulent actions grew in wide proportions so much that her mother had to be repeatedly called out to address one issue after the other. But Ireti obviously failed to admonish her daughter as Kachi continued in her ways. At some point, aggrieved customers petitioned The Economic and Financial Crimes Commission (EFCC), but no arrest was made. The Director-General of the Federal Competition and Consumer Protection Council (FCCPC), showed interest in the case, but not much was achieved, perhaps due to her mother’s influence. Even a certain popular media entrepreneur was said to have waded in to douse the tension caused by her actions, with Kachi promising to do the needful. But she didn’t and still owes many millions of naira. Instead, she continued to carry on without a care in the world, advertising and still urging women to pay for products that are never delivered.